On this page of Benford's Law Stocks.com we present our study of Sally Beauty Holdings, Inc. — ticker symbol SBH. SEC filings have been screened by our Benford's Law software, for quarterly 10Q and annual 10K filings from 5/6/2021 to 2/9/2026 for Sally Beauty Holdings, Inc. under CIK number 0001368458. For filings made in XBRL (eXtensible Business Reporting Language) format, our algorithm extracts all "tagged" numbers presented by the company; for any non-XBRL filings our algorithm uses its own interal set of rules to extract what it believes to be numbers as found throughout the filings. The format found for each filing is presented below together with the results for SBH, with the percentage of found numbers beginning with each digit (1's, 2's, 3's, 4's, 5's, 6's, 7's, 8's, and 9's) charted against the "normal" range observed throughout our coverage universe, as well as the "normal" range for Sally Beauty Holdings, Inc. based on the past SBH filings our system processed in the past.
26.5
18.0
5.9
11.6
8.3
6.9
7.1
7.1
8.5
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
XBRL?   [ original filing, SBH stockholder letter ]
Total numbers found: 422
Recent share count: 97,497,664 (9's column)

= Typical range across full coverage universe
Benford's Law Stocks Indicator
422
Low count compared to other filers, falling in the bottom quartile. At this number count, it would take about 4 numbers to move any given column by a full percentage point.
45

Starting from a possible score of 100, we made the following score deductions:
 • We deducted point upon observing the 1's percentage was below the company's typical historical range.
 • We deducted points upon observing the 3's percentage was below the typical coverage universe range.
 • We deducted points upon observing the 3's percentage was below the company's typical historical range.
 • The 4's percentage was higher than the 3's percentage, increasing the penalty multiplier.
 • We deducted points (includes the impact of penalty multiplier) upon observing the 4's percentage was above the typical coverage universe range.
 • The 7's percentage was higher than the 6's percentage, increasing the penalty multiplier.
 • This is the 2nd column with percentage higher than the prior column, resulting in a penalty deduction.
 • We deducted points (includes the impact of penalty multiplier) upon observing the 7's percentage was above the typical coverage universe range.
 • We deducted points (includes the impact of penalty multiplier) upon observing the 7's percentage was above the company's typical historical range.
 • We deducted points upon observing the 8's percentage was above the typical coverage universe range.
 • We deducted points upon observing the 8's percentage was above the company's typical historical range.
 • The 9's percentage was higher than the 8's percentage, increasing the penalty multiplier.
 • However, because we observed that the company's shares outstanding count begins with the digit 9, we canceled the penalty multiplier.
 • This is the 2nd column with percentage higher than the prior column, resulting in a penalty deduction.
 • We deducted points upon observing the 9's percentage was above the typical coverage universe range.
 • We deducted points upon observing the 9's percentage was above the company's typical historical range.
Benford's Law Stocks Indicator
SBH
Low score compared to other filers, falling in the bottom quartile.
Check our work! We provide our Sally Beauty Holdings, Inc. Benford's Law analysis for informational purposes only, and our software should be expected to make mistakes and contain errors (nothing you see on this website should be relied upon for any decision-making without first repeating the analysis yourself independently), and so below we present to you all of the numbers our system detected, for the SBH filing above. This way, you can open the filing on your own and compare what you see below against what you yourself find. This can also be helpful for exploring any columns in particular that caught your eye.

1's 2's 3's
We found 112 numbers that start with the digit 1. Here they are:
157,185
149,162
1,285,685
1,301,453
15,384
14,686
158,576
184,641
157,102
158,566
14,011
100,716
104,848
100,320
14,620
17,442
15,758
102,021
100,765
104,974
139
1,151
116
1,483
104,848
1,493
15
192
1,359
14
100,716
101,854
1,019
113,169
1,162
12
101,871
1,019
137,150
159
11
13,593
15,287
1,454
1,578
112,000
153,041
1,495
1,546
1,348
149,162
107,961
157,185
105,528
19,264
10,027
11,493
11,036
12,650
13
1.0
1.4
10.0
104,329
104,848
116
155
100,716
102,021
100,765
104,974
1,272
1,522
1.5
15,619
14,195
13,917
11,405
10,286
158,576
184,641
19.0
13,507
1
18,021
11,465
1.6
111,410
131,804
14,620
113,116
130,343
17,442
10
13,432
14,658
1,527
17.3
17.3
10.1
100.0
100.0
10.1
10.7
100.0
100.0
100.0
100.0
14.6
14.0
100.0
100.0
We found 76 numbers that start with the digit 2. Here they are:
26,842
280,350
284,284
2,850,778
2,871,096
208,481
224,507
21,985
21,026
2,027,213
2,076,889
2,850,778
2,871,096
21,865
26,615
23,981
207
20,327
20,757
23,981
23,981
23,632
25,565
26,641
2,207
2,815
2,097
25,699
2,225
257
20,078
23,125
20,000
207
20,757
2,433
2,575
2,415
2,487
22
250
225
282
255,000
256,275
275,000
276,375
20.7
23
271
2,961
2,953
26.6
2
2,487
22,793
2
200
2
213,659
246,250
240,045
212,191
248,864
233,381
26.6
2,420
23,632
25,565
22.2
23.8
2
2.0
2.4
2
2
We found 25 numbers that start with the digit 3. Here they are:
31,828
376,520
37,032
392
3,021
3,238
33,457
35,784
371
35,784
3,424
3,644
35
387
3,977
3,819
3
3.705
3,423
3
351,455
346,497
30,023
3.4
3.8
4's 5's 6's
We found 49 numbers that start with the digit 4. Here they are:
45,444
48,154
48,538
44,969
4,000
4,000
4,260
459,909
461,055
483,259
476,840
407,324
45,557
47
45
45,557
4,387
4,132
49,689
45,557
45,557
4,132
4,132
416
4
45,557
477
444
43,574
47,886
4,442
482
446.6
4,387
45.5
449.8
47,095
482.4
48,916
411,567
459,909
412,449
461,055
43.0
40.5
42.7
42.8
41.6
40.1
We found 35 numbers that start with the digit 5. Here they are:
541,524
540,674
52,405
53,018
542,170
575,974
537,594
538,426
500,000
50,000
58
517
5
5,260
5,264
564
5,120
56,152
5,264
57,667
570
59
57
52
500
55
55,519
55,191
5
531,601
53,907
55,869
525,446
50,469
50,000
We found 29 numbers that start with the digit 6. Here they are:
642,276
646,698
61,315
61,013
60
61,013
628,535
61,013
61,013
6,053
6,053
69
656,489
61,013
6,053
6,269
6,883
600,000
625,500
600,000
622,500
603
652
6,799
6
61,315
6
69.2
69.4
7's 8's 9's
We found 30 numbers that start with the digit 7. Here they are:
77,425
79,489
794,207
75,935
794,207
7,555
7,555
7,331
7,336
740,685
753
792,620
7,555
7,429
799
7,336
7,648
716
784
719
7,525
7,331
7,496
77,897
79,874
7.4
7.7
7.9
7.6
7.0
We found 30 numbers that start with the digit 8. Here they are:
84,734
842,531
861,974
82,933
898,076
823,565
82,878
898,076
823,565
81
8
862
81
8,023
8,135
87
855,000
881,775
875,000
898,875
8
84
858
85,058
8,761
81,825
82,878
8,673
8,487
8.6
We found 36 numbers that start with the digit 9. Here they are:
97,008,814
978,789
987,575
955,508
937,596
97,492
97,875
975
979
923,306
943,168
937,895
97,804
97,875
979
97,492
975
923,306
9,078
9,948
939
9,750
960
93,239
9,948
99,942
97,804
91.7
9
943,168
937,895
9.9
90.5
92.1
9.5
9.6
While the above SBH 10Q Filed 2/9/2026 is interesting in isolation, we have found that it is also useful to take a look at older Sally Beauty Holdings, Inc. filings processed by our Benford's Law Stocks algorithm, to see how the company's filings "typically look" on a Benford's Law analysis. Below we repeat the 10Q Filed 2/9/2026 but instead of the chart comparing against the typical company across our coverage universe, below we show the same chart compared against the typical SBH 10Q and 10K filings that we have processed historically. This is followed by similar charts for each of those historical filings.

26.5
18.0
5.9
11.6
8.3
6.9
7.1
7.1
8.5
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 45
XBRL?   [ original filing ]
Total numbers found: 422

= Typical SBH range from 5/6/2021 to 2/9/2026
35.4
12.0
10.1
9.4
7.4
8.5
5.1
5.0
7.2
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 62
XBRL?   [ original filing ]
Total numbers found: 585

= Typical SBH range from 5/6/2021 to 2/9/2026
37.2
12.9
9.6
10.4
11.5
5.8
4.8
3.4
4.5
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 64
XBRL?   [ original filing ]
Total numbers found: 626

= Typical SBH range from 5/6/2021 to 2/9/2026
35.7
16.5
10.6
8.5
7.4
7.0
5.0
3.4
5.8
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 92
XBRL?   [ original filing ]
Total numbers found: 1,034

= Typical SBH range from 5/6/2021 to 2/9/2026
31.0
15.3
10.6
12.4
8.7
7.3
5.4
4.2
5.2
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 86
XBRL?   [ original filing ]
Total numbers found: 426

= Typical SBH range from 5/6/2021 to 2/9/2026
35.0
15.3
12.1
10.4
6.6
4.5
6.2
4.1
5.8
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 84
XBRL?   [ original filing ]
Total numbers found: 531

= Typical SBH range from 5/6/2021 to 2/9/2026
35.2
18.4
9.1
8.1
8.4
6.9
6.2
4.0
3.8
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 98
XBRL?   [ original filing ]
Total numbers found: 582

= Typical SBH range from 5/6/2021 to 2/9/2026
37.6
13.9
9.1
7.1
8.3
7.1
5.0
5.2
6.8
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 72
XBRL?   [ original filing ]
Total numbers found: 1,048

= Typical SBH range from 5/6/2021 to 2/9/2026
32.9
15.4
10.0
7.8
9.5
8.8
5.6
4.9
5.1
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 84
XBRL?   [ original filing ]
Total numbers found: 410

= Typical SBH range from 5/6/2021 to 2/9/2026
35.7
13.9
9.4
9.6
8.7
8.4
4.3
4.1
5.8
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 81
XBRL?   [ original filing ]
Total numbers found: 583

= Typical SBH range from 5/6/2021 to 2/9/2026
34.6
16.4
11.6
12.1
7.7
5.8
6.0
2.9
2.9
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 84
XBRL?   [ original filing ]
Total numbers found: 653

= Typical SBH range from 5/6/2021 to 2/9/2026
34.7
16.1
10.9
9.8
7.3
6.0
4.7
5.0
5.6
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 88
XBRL?   [ original filing ]
Total numbers found: 1,023

= Typical SBH range from 5/6/2021 to 2/9/2026
31.3
17.8
13.7
8.9
8.4
5.7
5.1
3.0
6.2
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 91
XBRL?   [ original filing ]
Total numbers found: 371

= Typical SBH range from 5/6/2021 to 2/9/2026
33.5
15.2
11.1
8.0
9.6
5.9
6.5
5.0
5.2
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 77
XBRL?   [ original filing ]
Total numbers found: 540

= Typical SBH range from 5/6/2021 to 2/9/2026
36.2
12.2
9.5
11.6
8.1
6.0
5.2
5.1
6.0
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 83
XBRL?   [ original filing ]
Total numbers found: 630

= Typical SBH range from 5/6/2021 to 2/9/2026
39.1
13.9
10.1
7.2
7.5
7.0
5.3
3.3
6.5
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 74
XBRL?   [ original filing ]
Total numbers found: 1,026

= Typical SBH range from 5/6/2021 to 2/9/2026
32.4
15.3
10.8
10.8
11.3
7.5
4.0
3.8
4.0
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 76
XBRL?   [ original filing ]
Total numbers found: 398

= Typical SBH range from 5/6/2021 to 2/9/2026
36.3
13.0
11.7
11.8
6.4
6.7
5.6
4.3
4.1
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 86
XBRL?   [ original filing ]
Total numbers found: 608

= Typical SBH range from 5/6/2021 to 2/9/2026
35.9
19.1
10.0
9.3
6.0
5.7
5.9
4.5
3.6
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 97
XBRL?   [ original filing ]
Total numbers found: 580

= Typical SBH range from 5/6/2021 to 2/9/2026
33.3
17.3
12.1
8.4
8.0
6.2
4.3
4.9
5.4
 
%1 %2 %3 %4 %5 %6 %7 %8 %9
Benford's Law Stocks Score: 90
XBRL?   [ original filing ]
Total numbers found: 994

= Typical SBH range from 5/6/2021 to 2/9/2026
 

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