| Benford Chart for ZETA 10K Filed 2/26/2025 | ||||||||||||||||||||||||||||||||||||
Total numbers found: 984 Recent share count: 212,558,038 (2's column) ■ = Typical range across full coverage universe | ||||||||||||||||||||||||||||||||||||
| # of Numbers Found in Filing | |||
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On this page of Benford's Law Stocks.com we present our study of ZETA GLOBAL HOLDINGS CORP. — ticker symbol ZETA. SEC filings have been screened by our Benford's Law software, for quarterly 10Q and annual 10K filings from 8/11/2021 to 2/26/2025
for ZETA GLOBAL HOLDINGS CORP. under CIK number 0001851003.
For filings made in XBRL (eXtensible
Business Reporting Language) format, our algorithm extracts all "tagged" numbers presented by the company; for any non-XBRL
filings our algorithm uses its own interal set of rules to extract what it believes to be numbers as found throughout the filings. The format
found for each filing is presented below together with the results for ZETA, with the percentage of found numbers beginning with each digit
(1's, 2's, 3's, 4's, 5's, 6's, 7's, 8's, and 9's) charted against the "normal" range observed throughout our coverage universe, as
well as the "normal" range for ZETA GLOBAL HOLDINGS CORP. based on the past ZETA filings our system processed in the past.
| Benford's Law Stocks Score for ZETA = 88 | ||
Starting from a possible score of 100, we made the following score deductions: • We deducted point upon observing the 2's percentage was above the typical coverage universe range. • We deducted point upon observing the 4's percentage was below the typical coverage universe range. • The 5's percentage was higher than the 4's percentage, increasing the penalty multiplier. • The 9's percentage was higher than the 8's percentage, increasing the penalty multiplier. • This is the 2nd column with percentage higher than the prior column, resulting in a penalty deduction. • We deducted points (includes the impact of penalty multiplier) upon observing the 9's percentage was above the company's typical historical range. |
| ZETA's Score Vs. Typical Stock | |||
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Check our work! We provide our ZETA GLOBAL HOLDINGS CORP. Benford's Law analysis for informational purposes only, and our software should be expected to
make mistakes and contain errors (nothing you see on this website should be relied upon for any decision-making without first repeating
the analysis yourself independently), and so below we present to you all of the numbers our system detected, for the ZETA filing
above. This way, you can open the filing on your own and compare what you see below against what you yourself find. This can also
be helpful for exploring any columns in particular that caught your eye.
| 1's | 2's | 3's |
|---|---|---|
| We found 330 numbers that start with the digit 1. Here they are: 131,732 170,131 13,348 1,808 1,622 115,180 140,905 1,111,373 121,400 12,727 17,234 10,348 11,197 199,337 176,385 196,288 184,147 193,809 188,631,432 189 1,706,885 1,140,849 1,028,308 180,520 1,111,373 1,005,754 1,073,669 167,685 10,939 115 13,983 18,759 186,444 1,037 1,491 187,481 187,446 187,481 1.20 1.20 185,984,107 156,697,308 138,985,265 185,984,107 156,697,308 138,985,265 1,503 113,401 124,732 152,377 194,984 159,974,847 160 19,003 19,005 1,209,015 1 1,328,744 1 1 199 199 175,266,917 175 128,030 1 11,467,755 11 11 1,360,153 15,421 15,421 1,241,675 1 1 142,500 187,481 187,481 188,631,432 189 1,140,849 180,520 10,304,716 10 173,718 173,724 1,550,343 197,874 197,874 1,706,885 1,028,308 132,909,894 15,512,217 16,587,085 150,989,571 17,886,352 11,169,137 193,189,610 17,776,198 19,985,569 187,481 194,984 11 12,990 19,826 1,061 103 1,526 13,530 12,443 10,001 133,861 16,040 15,487 17,004 18,245 15,508 11,250 199 13,443 197,500 11,250 197,923 12,625 165 10,622 17,251 131,732 121,110 103,859 131,732 121,110 10,481 1,886 1,900 1,611 173,724 19,005 165 165 12,050 1,011 1,654 10,304,716 1,584,000 11,101 13,372 10,348 1.1 1,882 1,726 11,101 1,005,754 13,914 17,662 1,439 1,170 157 1,983 134,044 114,931 105,095 19,113 19,965 14,940 11,877 14 104,213 16,865 136,427 115,180 155,589 106,808 1,746 115,180 133,069 12 140,905 185,091 100 16,898 14,350 12,220 185,091 1,069,509 15,990 1,011 128 1,066 1,360 10,301 1,139 1,139 1,116 1,495 195 1,490 1,000 140 1,000 105 1,474 121,400 10 10 185,000 196,288 184,147 111,250 185,000 1.875 10 1.625 1,250 198,750 1,250 1.25 195,201 10,000 12,500 151,250 111,387 194,984 10.72 11,718,672 10.37 1,269,753 10.54 12.36 10.14 11.26 1,550,343 162,061 19,985,569 1,116,492 1,714,555 147,610 1,832,802 10.81 1,832,802 10.30 17.83 12.38 1,538,925 142,500 120,250 14.76 15.34 17.83 16.07 15.97 16.27 100 10,633,369 100 10,000 135,480 10.34 136,427 121.22 136,427 100 1,978 10,304,716 1,584,000 1,000 1,789 1,941 1,463 12,039 1,269 10,770 113,271 113,271 113,271 113,271 1,139 113 137 187,763 1,319 1,165 186,444 1,778 1,015 1,968 119 1,037 1,178 113,454 16,218 15,391 144,460 181,480 129,661 14,799 1,838 10,837 19,787 14,071 112,330 17,274 129,661 181,480 1.2 1.3 12.8 1.3 1,037 100 1,884 1,695 188 173 1,675 187,481 168,277,091 140,593,656 122,455,432 17,707,016 16,103,652 16,529,833 185,984,107 156,697,308 138,985,265 1.20 1,096,894 12,990 115 13,983 | We found 201 numbers that start with the digit 2. Here they are: 237,722,456 213,627,385 24,095,071 235,227 28,949 240,960 29,137 235,235 213,175,179 213 24,095,071 29,055,489 24 29 2,013 2,010 274,482 215,466 204,595 205,419 213,615 288,441 299,238 203 2,845 259,034 21,696 280,730 279,239 279,183 279,239 2.01 2.01 2,502 28,565 27,182 26,580 242,881 298,992 2,101 2,065,833 2 2,742 2,742 227,505 279,239 279,239 2,045 2,717,890 2,717,890 241 241 246,671 246,671 29,055,489 29 2,010 228,946 228,956 2 2 2,307,006 2 213,175,179 213 24,095,071 24 2,013 279,239 242,881 298,992 2,668 2,015 270 243 214 2,054 28,580 26,262 2,003 25,727 20,483 22,232 209,103 2,742 241 228,956 25,652 227 234,425 20,529 2,890 23.50 242,161 228,956 20,419 28 23 2,272 2,615,524 28,663 24,267 2,140 25,553 2,704 2,409 29,132 25,716 21,680 28,949 22,288 24,163 24,660 20,350 23,134 2,720 2,706 26,164 251,607 29,619 23,242 23,663 285,982 26,983 29,760 22,731 203 2,300 20,570 244 245 2,629 20,294 281 2,629 200,000 222,500 25,000 247,500 200,000 200,000 2.625 20,000 200,000 25 25 242,881 298,992 20,857,865 23,826,174 23,301,719 2,619,937 208,735 2,989,850 200 21.04 2,989,850 20.66 25 212,650 219,611 2,866,837 2,307,006 23.50 242,161 228,956 2,641 2,477 2,317 20,294 20,294 20,294 20,294 20,570 20,294 219 281,895 2,924 280,730 2,321 22 22 28,350 2,788 201,886 20,406 2,055 2,234 21.0 21.0 20.7 2.8 2.6 2.0 287,966 213 24,442 2,248 279,239 2.01 2,065,316 | We found 110 numbers that start with the digit 3. Here they are: 3.1 366,157 3,564 309,754 32,124 325,992 3,301 3,060 370,194 3,750,000,000 399,552 314,514 344 3 35 38 38 37,856,095 38 315,430 304,386 304,386 32,099,302 32 3,058 3,058 325,923 3 3 35 35 348,130 3,406 3,406 3,539,683 3 3 3,175 3,175 3 3 37,641,861 32,581 3,406 3,058 3,175 34 366,157 30,269 3,790 396,000 3,301 30 3,564 379,763 30,808 3,748 30,429 34,572 3,744 32,124 36,682 3,063 32,437 38,675 34,932 39,968 34,478 3,149 325,992 36,180 32,675 31,248 31,248 3,334 3,283 31,248 3,712 37,500 350,000 348,750 3,397 3.25 37,608 32,029,604 3.79 3,814,015 33.33 3,479,500 3,539,683 32,029,604 3,631 3,468 397 352,230 352,230 352,230 352,230 32,675 31,248 33,931 3,393 360 37.2 3.0 386,373 30 38 3,663,812 3,186,642 |
| 4's | 5's | 6's |
|---|---|---|
| We found 73 numbers that start with the digit 4. Here they are: 4,291 48,781 4,367 494,833 43,665 434,572 410 491,817 409,997 424,654 498,675 41,078 41,080 4,960,418 4,960,418 429,989 42,357,023 410 41,836 4,566 490 48,445 42,185 410 4,875,284 4,170 4 4,291 44,039 46,179 4,193 43,484 48,781 42,937 4 4,225 4,313 450 4,341 4,225 4,225 41,864 43,071 41,712 49,698,329 429,989 4.3 4.36 4,755,675 40,810 4.42 41,080 4,960,418 43,152 4,207 41,864 41,864 41,864 41,864 41,864 43 48, 45,696 44,519 4,661 4,921 4 46,481 408,155 4,847 42,792,051 42,361,451 4,370,543 | We found 74 numbers that start with the digit 5. Here they are: 550,714 50,000,000 550,714 590,961 56,100 51,149 51,878 5,176 56 584,208 5,756,793 5,756,793 56 56 5,386 5,387 5,948,199 5 5 524,455 56,100 51,149 51,878 592 591 55,819 54,215 5,959 5,625 5,625 5,673 5,394 5,387 5,019 5,019 5,346 5,243 590 5,346 566,694 590,961 58,658 57,588 55,819 5,839,656 5,859 56,072 550,000 580 5,524,347 524,455 5,725,162 59 57 5.93 50.1 5,979,700 50.0 5.17 5,748,142 50 5,839,656 5,019 543 5,410 5,176 5,236 51,819 57 51,459 5 5,176 54,454,004 56,915,993 | We found 62 numbers that start with the digit 6. Here they are: 6,269 616,540 6,603 619 6,431 63,572 6,823 6,602 676,801 69,454 67,915 69,771 69,774 69,771 6,634 65,339 6 6 651,369 63,500 6 69,771 69,771 676,801 6,318,873 69,771 64,052 6,267 63 6,256 61,342 64,245 6,140 638 6,336 64,345 672 6,250 6,250 64,799 60,107,275 6,318,873 63,500 6,923,309 667 61,197 6,603 6,602 6.5 6,088 6,148 6,731 619 68.7 6 6 6.9 675 675 69,771 66,224,013 620 |
| 7's | 8's | 9's |
|---|---|---|
| We found 51 numbers that start with the digit 7. Here they are: 7,452 728 728,723 73,869 7,147 7,303 7,820 7,032 74,947 771,056 755,180 7,260 7,200 7 78,486 7,032 7,348 74,100 70 72 77 700,060 728,723 7,452 71,112 74,453 7,824 796,852 7,824 7,050 7,333 73,75 771 7.3 7,074,690 755,180 7.90 7.65 7.38 7,139 7,050 77,871 74,947 74 7,497 7,312 728 70.2 7,504,227 7,200 7,820 | We found 38 numbers that start with the digit 8. Here they are: 8,856 8,806 85,455 8,229 896,408 849,995 88,465 807 8,189 8,856 82,807 8,768 8,229 8,000 892 8,783 827 8,699 85,455 853 875 8,980 8.63 8.49 8.45 8.99 849,183 849,183 849,183 873 83,937 8,806 8,699 832 8,201 8,192 80 864 | We found 45 numbers that start with the digit 9. Here they are: 9,810 958,537 90,679 99,577 90,488 9,054,271 9 9 9,606 9,607 900,924 958,537 979 90,523 9,209 97,586 9,607 9,559 963 93,000 999 974,946 9,207 960 9,822 9 979 983 9.15 9.02 917,241 9.83 9.10 9.70 947,178 9,913,174 9,913,155 979 95 994 9.3 9 98,407 979 993 |
While the above ZETA 10K Filed 2/26/2025 is interesting in isolation, we have found that it is also useful to take a look at older
ZETA GLOBAL HOLDINGS CORP. filings processed by our Benford's Law Stocks algorithm, to see how the company's filings "typically look" on a
Benford's Law analysis. Below we repeat the 10K Filed 2/26/2025 but instead of the chart comparing against the typical company across
our coverage universe, below we show the same chart compared against the typical ZETA 10Q and 10K filings that we have processed
historically. This is followed by similar charts for each of those historical filings.
| 10K Filed 2/26/2025 | ||||||||||||||||||||||||||||||||||||
XBRL? ✓ [ original filing ] Total numbers found: 984 ■ = Typical ZETA range from 8/11/2021 to 2/26/2025 | ||||||||||||||||||||||||||||||||||||
| 10Q Filed 5/7/2024 | ||||||||||||||||||||||||||||||||||||
XBRL? ✓ [ original filing ] Total numbers found: 532 ■ = Typical ZETA range from 8/11/2021 to 2/26/2025 | ||||||||||||||||||||||||||||||||||||
| 10Q Filed 8/3/2023 | ||||||||||||||||||||||||||||||||||||
XBRL? ✓ [ original filing ] Total numbers found: 770 ■ = Typical ZETA range from 8/11/2021 to 2/26/2025 | ||||||||||||||||||||||||||||||||||||
| 10Q Filed 11/2/2022 | ||||||||||||||||||||||||||||||||||||
XBRL? ✓ [ original filing ] Total numbers found: 902 ■ = Typical ZETA range from 8/11/2021 to 2/26/2025 | ||||||||||||||||||||||||||||||||||||
| 10K Filed 2/25/2022 | ||||||||||||||||||||||||||||||||||||
XBRL? ✓ [ original filing ] Total numbers found: 1,013 ■ = Typical ZETA range from 8/11/2021 to 2/26/2025 | ||||||||||||||||||||||||||||||||||||
| 10Q Filed 11/12/2024 | ||||||||||||||||||||||||||||||||||||
XBRL? ✓ [ original filing ] Total numbers found: 835 ■ = Typical ZETA range from 8/11/2021 to 2/26/2025 | ||||||||||||||||||||||||||||||||||||
| 10K Filed 2/28/2024 | ||||||||||||||||||||||||||||||||||||
XBRL? ✓ [ original filing ] Total numbers found: 1,043 ■ = Typical ZETA range from 8/11/2021 to 2/26/2025 | ||||||||||||||||||||||||||||||||||||
| 10Q Filed 5/5/2023 | ||||||||||||||||||||||||||||||||||||
XBRL? ✓ [ original filing ] Total numbers found: 558 ■ = Typical ZETA range from 8/11/2021 to 2/26/2025 | ||||||||||||||||||||||||||||||||||||
| 10Q Filed 8/4/2022 | ||||||||||||||||||||||||||||||||||||
XBRL? ✓ [ original filing ] Total numbers found: 843 ■ = Typical ZETA range from 8/11/2021 to 2/26/2025 | ||||||||||||||||||||||||||||||||||||
| 10Q Filed 11/10/2021 | ||||||||||||||||||||||||||||||||||||
XBRL? ✓ [ original filing ] Total numbers found: 855 ■ = Typical ZETA range from 8/11/2021 to 2/26/2025 | ||||||||||||||||||||||||||||||||||||
| 10Q Filed 8/1/2024 | ||||||||||||||||||||||||||||||||||||
XBRL? ✓ [ original filing ] Total numbers found: 723 ■ = Typical ZETA range from 8/11/2021 to 2/26/2025 | ||||||||||||||||||||||||||||||||||||
| 10Q Filed 11/2/2023 | ||||||||||||||||||||||||||||||||||||
XBRL? ✓ [ original filing ] Total numbers found: 856 ■ = Typical ZETA range from 8/11/2021 to 2/26/2025 | ||||||||||||||||||||||||||||||||||||
| 10K Filed 2/24/2023 | ||||||||||||||||||||||||||||||||||||
XBRL? ✓ [ original filing ] Total numbers found: 1,040 ■ = Typical ZETA range from 8/11/2021 to 2/26/2025 | ||||||||||||||||||||||||||||||||||||
| 10Q Filed 5/11/2022 | ||||||||||||||||||||||||||||||||||||
XBRL? ✓ [ original filing ] Total numbers found: 613 ■ = Typical ZETA range from 8/11/2021 to 2/26/2025 | ||||||||||||||||||||||||||||||||||||
| 10Q Filed 8/11/2021 | ||||||||||||||||||||||||||||||||||||
XBRL? ✓ [ original filing ] Total numbers found: 757 ■ = Typical ZETA range from 8/11/2021 to 2/26/2025 | ||||||||||||||||||||||||||||||||||||